ACRL announces the publication of The Library Outreach Cookbook, edited by Ryan L. Sittler and Terra J. Rogerson, full of activities, strategies, plans, and tips for instituting successful library outreach.
This ACRL Cookbook collects 110 recipes for librarians of all stripes working within a variety of institutions, budgets, and needs, divided into four sections:
- Getting Started with Outreach. Topics covered include marketing, planning, logos, slogans, spaces, mobile, visual media, newsletters, swag, displays, and assessment. The ideas and strategies here will work in almost any context.
- Campus-Focused Outreach. Outreach focusing on people at your own institution—specifically, students, faculty, staff, and the broader campus community.
- Community-Focused Outreach. This section provides ways in which you can better connect to those folks that may not be formally connected to the institution—K-12 schools, local professionals, middle-aged and older adults, veterans, and the general community.
- General Programming Activities and Events. These are interesting opportunities for those that interact with your library, with examples covering library orientation, food, stress relief, therapy dog programs, exercise, multicultural events, human libraries, making, themed events, and end-of-semester activities.
You can use the ideas as written, adjust them to match your own situation and moves from in-person to online, or mix and match a variety of these concepts to come up with something entirely new. The Library Outreach Cookbook provides different approaches, formats, and solutions that lead to successful outreach.
The Library Outreach Cookbook is available for purchase in print and as an ebook through the ALA Online Store; in print through Amazon.com; and by telephone order at (866) 746-7252 in the U.S. or (770) 442-8633 for international customers.